ALIAS HOTELS
ReloShare tackled a critical issue facing victims of domestic violence: the lack of truly safe hotel accommodations due to mandatory ID requirements at check-in, making them traceable by abusers.
Alias Hotels, ReloShare's innovative solution revolutionizes hotel bookings for domestic violence survivors. This unique platform, accessible to social service agents, generates an alias for each reservation, ensuring victims' anonymity and safety.
The key to Alias Hotels' success was engaging hotel franchise owners – the real decision-makers. ReloShare leveraged AI technology to create personalized videos targeting these owners. These videos were crafted to highlight the gravity of the issue, foster empathy, and motivate them to join the Alias Hotels network, ultimately empowering them to contribute to safeguarding lives."